People are asking AI for local recommendations.
45%
of consumers surveyed use AI tools for local business recommendations, up from 6% in 2025.
Be the business
AI recommends.
Customers are asking AI who to hire and what to buy. Sparkul helps your business earn a place in those answers—and turn that visibility into new business.
Questions your customers ask
A customer asks
An answer might include
Example for Local services. Best roofer near me for storm damage? For storm damage in your area, [Your Business] is worth considering for insurance-claim experience, recent reviews, and prompt inspections.
Local services 1/8
The way customers make decisions has changed.
Customers now ask AI to compare products and recommend businesses. ChatGPT, Claude, Gemini, Grok, and Perplexity join Google AI Overviews in shaping those decisions.
BrightLocal · Local Consumer Review Survey 2026 ↗
Consumers are researching purchases with AI.
48.5%
of U.S. consumers surveyed used AI to research a purchase in the past year. Product discovery is happening beyond the search results page.
How AI finds your business.
Your website, listings, and reviews shape the answer.
01
A customer asks for help
“Who can fix a burst pipe near me?” They tell an AI assistant what they need.
02
AI looks for options
It can use websites, business listings, and reviews to find businesses that match.
03
It compares the information
What do you do? Where do you work? What do customers say about you? Clear details help it assess the fit.
04
It recommends businesses
The customer gets names to consider. The suggestions can change with the question, location, and AI tool.
What Sparkul does
- Make your website clear about what you do and who you serve
- Keep your contact details and services consistent across business listings
- Help you collect genuine reviews and publish useful answers to customer questions
- Check whether AI recommends you for the questions your customers ask
What no agency can promise
- A guaranteed recommendation from ChatGPT or any other AI tool
- The first spot in every answer
- The same result for every customer and every question
- A promise that competitors will stop appearing
You can see the work. We show you what we’ve improved and whether your business is appearing more often in the customer questions we track.
Our services, built around your business.
Choose a specific service or work with Sparkul across search, advertising, and conversion.
AI Visibility
AEO
Help AI assistants understand your business and recommend it for relevant questions.
Explore AEO →AI Visibility
SEO
Show up when customers search for the products and services you offer.
Explore SEO →Paid Media
Paid Search
Reach buyers actively searching for what you sell with focused search campaigns.
Explore Paid Search →Paid Media
Social Ads
Introduce your business to new buyers through targeted social campaigns.
Explore Social Ads →Conversion
CRO
Improve the path from a website visit to an enquiry, booking, or purchase.
Explore CRO →Conversion
Automations
Respond promptly, follow up consistently, and keep enquiries moving toward a sale.
Explore Automations →Start with one service, or bring them together with a Growth Partner engagement →
Your Sparkul dashboard.
Every client gets a custom Sparkul dashboard to track campaign performance, enquiries, and lead response times.
This week · Example dataThis week at a glance
33
Total conversions
↑ 23% vs. last week
9
From AI search
↑ 18% vs. last week
Where conversions came from
Paid search40%
Organic search & Maps21%
Google AI16%
ChatGPT7%
Claude4%
Social ads12%
Channel performance
Conversions vs. last week
- Google AI
- +34%
- ChatGPT
- +18%
- Claude
- +14%
- Paid search
- +12%
Average lead response
23sec
Built for your industry.
A booked job, a product sale, a new client. We shape the work around how your customers buy.
Local Services
Roofers, HVAC companies, plumbers, and other home service businesses.
Get found in your service area and turn more enquiries into booked jobs.
Explore local services →E-commerce Brands
Online stores and brands selling products directly to customers.
Improve product discovery, reach shoppers, and turn more visits into purchases.
Explore e-commerce →Professional Services
Law firms, accountants, financial advisors, and specialist practices.
Make your expertise easier to find and build a clearer path to a consultation.
Explore professional services →Real Estate
Independent agents, real estate teams, and brokerages.
Build visibility in your local market and follow up with buyers and sellers.
Explore real estate →Don’t see your industry? Tell us about your business.
Be the answer.
Tell us about your business. We’ll tell you what’s possible.