Sparkul

Our Method

How we measure what matters.

Our case studies are launching Q2 2026. In the meantime, here's how we approach the work: with rigor, transparency, and an obsession with making the data tell the truth — not the marketing.

What We Measure

AI visibility scoring. How often you appear in AI answers, week over week, on the queries that drive your business.

Per-channel attribution. Which channel drove which lead — without guessing.

Share-of-voice benchmarking. How you compare to local competitors on every query that matters.